Big Data

Why so many businesses fail and How to ensure Yours won’t

The measured organization is deliberate, intentional, and appropriately restrained. Its leaders count the cost of doing business and mindfully plan and define objectives relative to investment, both capital and human. Measured organizations are focused and have no illusions or delusions with respect to identity, purpose and strategy. It clearly understands the market, the financial opportunities

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It’s About Getting Things Down to One Number

Not everything that can be counted counts, and not everything that counts can be counted.  — Albert Einstein Your company generates a treasure trove of data every day. Sales figures, customer service interactions, fruitful conversations with clients, website visits, emails, and on and on. And don’t forget about the wealth of relevant client, competitor, and

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How understanding data will improve your organization’s sales performance

The concept of Big Data is as old as computing itself. Crunching massive amounts of data is what computers do best. Yet automation in and of itself is not sufficient for accurately analyzing and extracting workable solutions from data — be it Big or otherwise. Case in point. Using data as a guidepost we were

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